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Clockwise × Census

How Clockwise sets up data for growth experiments in hours, not weeks

With Michael Tappel, Business Operations Manager

Clockwise needed a better way to get product usage and engagement data in front of its go-to-market teams. Census allowed them to set up real-time data syncing in just a few hours and skip the weeks-long data engineering queue.

Stats

Company type:  Product-led Growth
Team:  Marketing, Sales and RevOps
Use cases:  Granular Segmentation, Personalized onboarding emails, Product metrics in CRM, Product-led growth
Featured integrations:  dbt, Hubspot, Salesforce, Snowflake, Vitally, Zendesk

Summary

Clockwise is a SaaS productivity tool that helps busy professionals manage their meeting scheduling and find more time for uninterrupted flow. Since 2016, Clockwise has helped its users free up over 2 million hours of focus time.

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Results

What are the results of using Census and the business impacts on the customer?

  1. Time to set up data for segmentation growth experiments dropped from weeks to hours

  2. Enable more personalized onboarding communications with granular user segmentation

  3. Go-to-market teams access real time product engagement data from their own CRM tools

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