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Fivetran × Census

How Fivetran Streamlines Data Flow to Salesforce with Census

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Stats

Company type:  B2B
Team:  Data, Sales and RevOps
Use cases:  Product metrics in CRM, Product-led growth
Featured integrations:  BigQuery, Heap, Marketo, Salesforce

Summary

Correctly utilizing and managing customer data is an important part of managing customer relationships for any business.

And for a company like Fivetran, that responsibility is shared across many different people, teams, and tools, all working together to make sure that those customer relationships are fostered as best as possible.

From the get-go, Fivetran has sought data management tools to get the right information in the right places, with minimal hassle. As a data management tool themselves, you could even argue that it’s part of their DNA. That’s why when it came time to begin moving data from the warehouse to Salesforce they began using Census.

Here’s the story of how.

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